BELFOR CEO Sheldon Yellen On Franchise Growth, Customer Retention, & More

Executive offers key insights on the value of personalized customer support, how BELFOR helps franchises succeed and how its brands keep evolving

When Sheldon Yellen talks about the personal touch, he’s got a go-to example literally at hand. As the CEO of BELFOR Franchise Group, Yellen has a very full plate. Even so, he never loses sight of how small details and tasks matter. To make that point, when he meets with DUCTZ HVAC cleaning franchise owners, he often tells the story of how his mother appeared at his school one day when he was a boy. It would seem that he’d forgotten a chore – and she wanted to make a point.

“I had not made my bed that morning so she knocked on the door, told my teacher that I needed to come with her and get that done,” Yellen recalls. “To this day, I make my bed every day — even if I am in a hotel room.”

Ready to learn more about how that mindset carries over into how the BELFOR Franchise Group helps franchise owners set goals and then supports them as they complete the big and small steps to achieve success? Then, please enjoy his interview below.

DUCTZ is one of the most affordable opportunities in the booming home services industry. The total investment to begin operations for a new DUCTZ franchise ranges from $73,237 to $187,830. We have third-party relationships to help make franchising affordable. Even better, being part of the BELFOR Franchise Group comes with the advantage of making lenders feel more comfortable loaning money to a brand with a track record of success. We also proudly offer discounts for our military veterans.

Interested in becoming a DUCTZ HVAC Cleaning franchise owner?

There’s a reason that Franchise Connect thinks so highly of our business model. For in-depth details about the DUCTZ franchise opportunity, download our Free Franchise Opportunity Report. You also can learn more by visiting our research pages.